Futura, the font that helped launch Apollo

Designer Douglas Thomas shares Futura's role in launching the Apollo 11 spacecraft -- and how it became one of the most used fonts in the world. This talk was filmed at TEDxSanFrancisco. All TEDx events are organized independently by volunteers in the spirit of TED's mission of ideas worth spreading. To learn more about TEDxSHORTS, the TEDx program, or give feedback on this episode, please visit go.ted.com/tedxshorts. Follow TEDx on Twitter: twitter.com/TEDx Follow TEDx on Instagram: instagram.com/tedx_official/