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The art of persuasive storytelling | Kelly D. Parker

TED Conferences LLC
Подкаст: TED Talks Daily
Язык: Английский
Длительность: 13 минут 36 секунд
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"Storytelling is one of the most powerful marketing and leadership tools there is," says communications expert Kelly D. Parker. She explains how stories make proposals of all kinds more memorable — and shows how you can craft a compelling narrative to connect, persuade and drive meaningful action.
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